PRODUCT PERSONALISATION

We love to personalise our range of accessories. When designing pieces we’re constantly asking the question - how would this look good personalised? We think that choosing an item with personalisation can make a present extra special by really adding that crucial ‘wow’ factor!

Adding a name or initials to an item can be a nice touch. A lot of people like to add a short gift message, a special date or even an ‘in-joke’ that will raise a chuckle with the recipient. Occasionally, people will go even further with the personalisation they choose - recently we’ve even had a couple of marriage proposals!

There really is no end to the creativity of our customers and we’re constantly amazed by the quirky and cute personalisations that people opt for when choosing something special for their friends or family.

There are a number of personalisation techniques we use here at Studio Hop and for the technically minded amongst you let’s find out a little about our processes.

Our trustiest method would have to be dye-sublimation. It doesn’t sound that grand but the finished article looks fantastic! Dye-sublimation involves hot-pressing a special ink into the fabric of the item itself. In effect, this means that your chosen personalisation then becomes an actual part of the design that you’re buying. Because the dyes are infused into the substrate (the scarf!) at a molecular level washing the item won’t affect this and neither will your personalisation crack, peel or fade over time. It’s way better than all those T-shirts with faded slogans we all possess!

Here’s a quick peek of a finished item with the dye-sublimation method:

Dye Sublimation Personalisation Scarf

 

Another of our favourite methods is our fabulous 3-D font. We mainly use this for big, bold initials to personalise our statement shawls. Each letter is printed out on to a special paper, cut out by hand and then hot-pressed onto the shawl at a very high heat. This is really a modern take on the more traditional embossing method where we’re raising the surface of the substrate. We love this effect, what do you think?

 

 raised font embossing 

  

More recently we’ve been experimenting with silver and gold foil finishes. These really give a premier looking finish and add a bit of glitz and glamour to our designs. This method is slightly more complicated. We use a special program to enter the font and personalisation that you choose. We then use a counter cutter to cut out the message you’ve chosen (a counter-cutter is basically a computer operated pair of scissors!). Once this is ready, we’ll again us our trusty heat-press to transfer the personalisation onto the substrate with the result something like this:

 personalisation using gold

 

We're working on lots more exciting methods for personalising gifts, so watch this space for updated on our latest and greatest ideas.